The National Council of Teachers of Mathematics (NCTM) is the world’s largest organization dedicated to improving mathematics education for all students. NCTM is the public voice of math education, providing vision, leadership, and professional development to teachers.
NCTM is seeking a Marketing and Member Communications Manager to develop and lead day-to-day implementation of member communications strategies and management of multiple communications platforms.
Work with Director of Marketing & Member Communications to develop and implement diverse and growing marketing and communication strategies.
Provide communications with fresh content and technologies to inform, engage, retain and grow membership and programs.
Coordinate with other departments to build and execute multi-channel campaigns and messaging for various programs.
Organize campaigns into channel specific editorial calendars.
Develop effective communication to enhance the NCTM brand.
Develop tracking reports and dashboards to monitor the effectiveness of strategies and campaigns, to allow for optimizations based off data. Provide recommendations to improve strategies and messages.
Ensure NCTM brand and help develop and lead management of regular fresh content for communications, with focus on email, website and social media channels.
Maintain and manage overarching organization-wide editorial calendar of content, assist in implementing messaging, and identify suitable images for communication use.
Manage homepage content in coordination with campaigns and organizational priorities.
Implement social media outreach efforts consistent with overall communications strategy, continuing to grow the reach of NCTM’s substantial social media presence and building NCTM’s personality through social media technology.
Oversee writing, designing, editing, scheduling, dissemination, and tracking of email communications.
Responsible for development, monitoring and reporting on annual departmental goals.
Stay abreast of industry best practices and make recommendations as appropriate based on research.
Maintain a positive relationship with various media outlets and manage press releases and media advisories.
Supervisory responsibility for Digital & Marketing Communications Coordinator.
EDUCATION AND/OR EXPERIENCE:
Bachelor’s Degree required.
3-5 years of experience in marketing, journalism, public relations, communications, or related field.
Supervisory experience preferred.
Proven expertise in managing digital campaigns with a focus on email and social media.
Demonstrated capacity to develop and organize communications strategies including email, site and social to run across digital communications platforms.
Strength required in customer service, teamwork, multi-tasking, organization and time management.
Experience working with an email tool, such as RealMagnet, and social media platforms, including Facebook, Twitter, LinkedIn, Pinterest, Instagram.
Familiarity with membership associations a plus.
Excellent written and spoken English skills.
Strong written, research, oral and interpersonal skills, including proven presentation skills.
Basic math skills required; advanced mathematical education knowledge a plus. Statistical experience for analytics a plus.
Must show good judgement and logic and ability to present controversial topics in a balanced manner.
TRAVEL REQUIREMENTS: Overnight and weekend travel will be required to NCTM conferences.
NCTM is conveniently located in Reston, VA, near Metro’s Wiehle-Reston East Metro Station on the Silver Line. NCTM offers an outstanding benefits package, including 100% immediate vesting in a mandatory, generous retirement plan, comprehensive health/dental insurance, tuition assistance, free parking, and much more.
To be considered for this opportunity, please send cover letter, resume, and salary requirements to firstname.lastname@example.org , ATTN:MCM-AE. Salary requirements must be submitted to be considered. Please mention where you saw this ad. No phone calls please. NCTM is an Equal Opportunity Employer. NCTM participates in the E-Verify Employment Verification Program.
NCTM is located in Reston, Virginia, and offers an outstanding benefits package, including 100% immediate vesting in a mandatory, generous retirement plan, comprehensive health/dental insurance, tuition assistance, free parking, and much more.